Retail Outlets
We know how difficult it is to boost the sales in this highly competitive market. In retailing it is the satisfaction of the customers/consumers that counts the most. And the rate of success depends not merely in attracting but largely on retaining the customers who are often demanding, and for that should have something more to offer than a rival product. The existence of competitors necessitates you to provide high quality products with the best customer care, tempting offers, excellent after sales support, maintain good long term customer relationship & provide the customer with cutting edge technology. Here let us see how a retailer can use our platform of SMS Marketing to boost his sales and maintain long term customer relationship & trust.
- Send thanking alert message for their purchase.
- Send Updates on
- Updating customers on the status of their purchase / repairs / delivery etc
- Sending greetings – Festival, Birthday, Anniversary etc
- Announcing New Offers, New Arrivals, Change of Location etc
- Sending day to day sales figure to higher authorities.
- Conduct SMS based surveys with the customers
Case Study
A textile retailer wants to send a thanking message after the payment of purchase is received. He also wants to build his own customer database in separate groups, send bulk SMS on the eve of major festivals and inform selected group of customers regarding the latest arrivals & offers, but he don’t have a web portal or any customer management software.
Solution
For Sending Thanking SMS: We advised him to create a template in our Web Interference Portal which will enable him to send a pre-defined message to the customer instantly.
For Building Customer Database & Groups: We advised him to collect the customer’s name and phone number after the purchase and enter it into our Web Interference portal. He can assign a group for that contact if needed.
Sending Bulk SMS on the eve of festivals: We advised him to use “Send to All” option in our Web Interference Portal, so SMS will be send to all customers just with one click.
Informing Latest Arrivals & Offers to Selected Customers: Select the customer group and send SMS; SMS will be delivered only to the members in that group.